The Glory Years (1951-1966)

     A Guild traveling show started October 1964 in Idaho State College, Pocatello, Idaho. It went to University of Nevada, Las Vegas in December 1964, then Bertha Eccles Art Center, Ogden Utah in April 1965, onto Montana State University, Missoula from July 15 - August 15, then in October 1965 at the National Dairyman Cattle Congress, Waterloo. The traveling exhibition finally returned from its last engagement in the University of Utah Union, Salt Lake City the first week in December 1965.
     A committee of Marge Spencer, Verna Loy and Marj Hyde met and sent a letter to Jim Sheets on October 9, 1965 spelling out their concerns with reorganizing the guild. Several of their suggestions, like changing membership requirements were enacted in the reorganization that took place later. One interesting point they made concerned changing the name Art Guild because "Name has become a burden. It is used by other groups that are hobby organizations." Another suggestion was "Some provision for having a lobbyist or 'voice' to represent the visual artists to the City Council should be considered. This is also a responsibility of the Artists' organization not just the Fine Arts Society of the Gallery Administration." This idea was not considered in the later reorganization.
     On November 6, 1965 the Guild and the San Diego Chapter, American Institute of Architects co-sponsored an "Art and Architecture" home tour. Three homes in La Jolla and one in Point Loma were featured. Each of the homes featured ceramics and paintings by noted artists. The proceeds benefited the Art Guild's spring show fund.
     The five Auctions, the Moulin Rouge Ball, and two Home Tours, including Art Collections and Studios, as previously mentioned, were examples of some of the Guild's most entertaining and successful events of this era.

     This article, written by Marilyn Hagberg, came out in San Diego Magazine in the December 1965 issue:
THE CONTEMPORARY ARTS COMMITTEE:
A FAST RESHUFFLE

     "This summer a group of art-interested citizens and some artists, worried about the relative anemia of the contemporary art scene in San Diego, decided the time had come to give and get support for the expanding exhibition and education programs at the Fine Arts Gallery, which often-sometimes rightly and sometimes wrongly-has been called 'staid.' They were bursting with ideas and enthusiasm…
     Fine Arts Gallery director Warren Beach and assistant director Rudy Turk, who… are working closely with the committee, urged that the group obtain official sanction and some operating rules from the Board of Trustees before they try to function as a committee under the society…
     The Board appointed artist Jane (Mrs. Willis) Fletcher, in her fourth year as a trustee of the Fine Arts Society, to supervise the formation and act as chairman of the Contemporary Arts Committee. It also requested that a member of the Board and the president of the Art Guild always be members of the committee… It will be required to communicate closely with the newly-formed Coordinating Committee so that it won't duplicate or overlap the functions of other groups…
     'Eventually we hope to have about thirty active, working members as a steering committee,' Mrs. Fletcher says, 'and there can be any number of associate members to play supporting roles. As well as enlisting the aid of those already concerned with contemporary art, we hope we can draw into the associate membership ranks a number of people who have had no previous interest in 'modern' art-I was once one of these myself. We expect to be a predominantly lay committee working to provide support for the contemporary arts program of the Fine Arts Gallery and whatever help and backing we can give to Warren Beach and Rudy Turk. But before we can function fully, we need much more consideration and planning, and we must thoroughly define our purposes and methods. I think we will be able to work together and become a strong constructive group'…
     Last month month some committee members assisted the Art Guild with its Art and Architecture Home Tour in San Diego and with the opening of the All-County Fall Exhibition at the Fine Arts Gallery. 'We might eventually hope to take some of the fundraising burdens from the Art Guild's shoulders and assist the gallery in bringing in the big traveling exhibitions and in purchasing contemporary works for its permanent collection,' Mrs. Fletcher says. 'Mr. Beach and Mr. Turk would of course make the decisions concerning shows and acquisitions, but maybe we could drum up interest and help in the development and promotion.'…"
In the same December 1965 issue of San Diego Magazine Marilyn Hagberg wrote this article:
     "Things are jumping in all directions at the Fine Arts Gallery in Balboa Park, and far from least of the people cracking the whip is the galloping gallery's new assistant director, Rudy Turk. Although matters were moving in the old building and the almost complete new west wing before he came to San Diego from Richmond, California in July, this energetic, enthusiastic young man can take credit for a lot of the pep that's been making the place pop for the past few months…
     His mere presence had created excitement in several quarters already. Gallery director Warren Beach is obviously pleased with his new assistant… 'I was unable even to begin many of the things I should be doing because of the fast-growing complexities of our program. With Rudy we can now achieve many of the goals we could only dream of previously,' he said.
     Many outside the gallery are also happy about the new man. The area artists, those of the San Diego Art Guild and otherwise, aware of his reputation as an able administrator and a spirited champion of contemporary art, are rallying behind him…
     But as well as praise and enthusiasm, there is some skepticism among local artists. Considering the predominantly conservative exhibition programs of the gallery in the past and the negative responses of some of the public to its more 'modern' shows, they wonder if Rudy might have been hired 'on false pretenses' and if he will wind up having his wings clipped, or worse, by the Fine Arts Society Board. I don't think they need to brood about this: Rudy has no intention of getting his wings clipped, and I doubt if anyone will want to clip them-especially not Warren Beach, who knew exactly what he was doing when he hired him…
     Warren Beach is perhaps the man most underrated by the San Diego art community-but not by Rudy Turk, who says: 'We work together beautifully.' He turned down better paying offers from several other art institutions to come to San Diego. 'One of the reasons I chose the Fine Arts Gallery was so I could work with Warren Beach,' he said. 'He has tremendous know-how, and he's always a gentleman. He probably is more responsible than anyone else for the growth of the Fine Arts Gallery and the many developments that are just beginning to bear fruit.'…
     Exhibition information is another part of the new assistant's educational plan. Because he believes it's important for gallery-goers to know what they are looking at from both historical and artistic standpoints, he has started the practice of putting placards in English and Spanish on the walls to inform visitors of individual shows….
     Rudy is encouraged by the future possibilities of the San Diego art scene in general and the Fine Arts Gallery in particular. 'The simple presence of the new wing means something is happening; obviously we're moving,' he says. 'All over San Diego for the next ten years, I feel there will be tremendous social, educational and cultural changes. Things are going to be hectic artistically, but the developments should be strong. There is a great challenge here. It isn't going to be an overnight revolution, however. As far as the accomplishment and acceptance of vital art programs are concerned, much can be done if things are tackled gradually. We must woo rather than wow the public.' I suspect Rudy Turk will do both."

     The first All California All Media Exhibition of the Guild was held from March 11 - April 24, 1966. The juror was Wayne Thiebaud from the University of California at Davis. 100 works of art were selected and there was $2175 in Purchase Awards.
     At that time the Southern California Exposition held at the San Diego County Fair in Del Mar was one of the most prestigious art exhibitions. It was open to artists from Santa Barbara to the Mexican border. The show which ran in 1966, from June 24 - July 4, had a total of 649 entries from which 276 works of art were selected by a jury of Warren Beach of the Fine Arts Gallery, Dr. Edward S. Peck, University of Southern California Galleries, Los Angeles, and Monty Lewis, Director of Coronado School of Fine Arts. The Exhibition Director was former Guild President Austin Kilian.

     In July 1966 the Fine Arts Gallery held a memorial exhibition of 12 of Donal Hord's sculptures in the foyer. The show consisted of works from the permanent collection and was held on exhibit until Sept.3.

     After decades of growth, community support, and years of great relations with the Fine Arts Society and the press, the Guild was torn apart by a controversy from which it has never fully recovered. The origin of this situation was the attempted and partially successful implementation of new rules and regulations initiated by Rudy Turk, assistant director and Guild liaison, and several artists under the leadership of James Sheets. They followed many of the suggestions raised by the earlier committee of Marge Spencer, Verna Loy and Marj Hyde. The rest of this chapter is devoted to showing all sides of this dispute through articles, excerpts from the minutes of Guild meetings, and authentic letters and notes written by Guild members expressing their own thoughts and opinions to Warren Beach, the Gallery Director, Evan Jones, the President of the Fine Arts Society, and to each other.

     The following is a letter written in protest of the planned reorganization of the Guild dated April 1, 1966:

"Dear Mr. Beach:
     As a member of the San Diego Art Guild, part of the Fine Arts Society, and as a person, I am shocked by the seemingly authentic rumors that the San Diego Art Guild is to be scrapped: that members not meeting measurements arbitrarily set up by the Board of the Guild are to be eliminated.
     Surprised to hear that without any previous knowledge or discussion by the Guild as a whole we are to be notified of this shabby deal sometime in April. One reason 'to raise San Diego Art Standards', a naive statement if the current so called Guild show is an example.
     Whether I could or could not qualify for not being scrapped, and invited into the 'higher echelon of Ins' I am uncertain. Yet I do know that even if I passed inspection, as it were, I would be quite ashamed to be a member of a group set up by such questionable standards.
     San Diego is lucky indeed Mr. Beach to have a fine Museum or Art Gallery director, like you. I am sure you will do something to clear up this miserable situation.
Very sincerely yours,
Eleanor Wilkevich (Mrs. P.A.)"
     An anonymous note addresses an opposing point of view.
     "On or about April 15, 1966 the San Diego Art Guild, a committee of the Fine Arts Society of San Diego will be replaced by an organization tentatively called the 'Associated Artists of the San Diego Fine Arts Society.'
     The reason for this change is that over a period of years the Guild has perpetually found itself in a state of deep stagnation or moribundness due to a greater percentage of the membership either being inactive or unwilling to participate in Guild efforts. The work of keeping the Guild alive has fallen on the same few year after year and it has become increasingly difficult to get these people to continue their contributions of time and art work, especially now that these artists want to expand the quantity and quality of art activities in the community. The majority of today's artists here and elsewhere are able to work at their craft only part time since they have to make their living outside the field and there is only a minimum of either private or public support. Consequently the few artists who do work in the Guild are becoming more and more reluctant to give their precious time to activities that glorify the many artists who do nothing.
     The aims of this new group will be to assist and aid the Fine Arts Society in any way in their activities…"

     On June 9, 1966 the President and executive committee of the Fine Arts Society invited 14 past guild president to attend a meeting to discuss the proposed rules changes. (Only five past presidents are known to have participated.)
     In the minutes dated June 23, 1966 the following was recorded: "New rules were adopted which removed all inactive and honorary memberships. Strict requirements for selection included being in at least two approved exhibitions during the last three years. Prove of continuing exhibitions within a three-year period required as well."

back to top

Back - 28 - Next